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If You Think It's Tough to Sell, Try Buying: The Complete Guide to Effective Radio AdvertisingResearch in Media Promotion (Routledge Communication Series)Internet Marketing: Readings and Online Resources2008 Thumbnail Media Planner

If You Think It's Tough to Sell, Try Buying: The Complete Guide to Effective Radio Advertising

Research in Media Promotion (Routledge Communication Series)

Internet Marketing: Readings and Online Resources

2008 Thumbnail Media Planner


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Television Goes Digital (The Economics of Information, Communication, and Entertainment)Cable TV Advertising: In Search of the Right FormulaInvestigating the Use of Sex in Media Promotion and AdvertisingHow to Get into Commercials: A Complete Guide for Breaking into and Succeeding in the Lucrative World of TV and Radio Commercials by One of the Nation's Leading Casting Directors

Television Goes Digital (The Economics of Information, Communication, and Entertainment)

Cable TV Advertising: In Search of the Right Formula

Investigating the Use of Sex in Media Promotion and Advertising

How to Get into Commercials: A Complete Guide for Breaking into and Succeeding in the Lucrative World of TV and Radio Commercials by One of the Nation's Leading Casting Directors


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Making It in Advertising: An Insider's Guide to Career OpportunitiesMaking It in Broadcasting: An Insider's Guide to Career OpportunitiesCopywriting for the Electronic Media: A Practical Guide (Radio/TV/Film)Managing on-air ad inventory in broadcast television.(advertising): An article from: IIE Transactions

Making It in Advertising: An Insider's Guide to Career Opportunities

Making It in Broadcasting: An Insider's Guide to Career Opportunities

Copywriting for the Electronic Media: A Practical Guide (Radio/TV/Film)

Managing on-air ad inventory in broadcast television.(advertising): An article from: IIE Transactions


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