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|  | |  | | | The Business of Studio Photography: How to Start and Run a Successful Photography Studio | | | | | SKU:
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Usually ships in 1 business days | | | | | | The Business of Studio Photography is the complete one-stop guide to opening and running a successful photography studio. The Business of Studio Photography is packed with proven strategies for starting a new studio or improving an existing one—and now this classic book has been thoroughly updated and revised for the new digital-imaging era. Expert advice on every aspect of running a studio is featured: location, financing, equipment, digital shooting, proofing, and ordering; marketing, Web advertising, public relations and self-promotion; pricing, negotiating with labs, selling to the wedding, portrait, school, commercial, and art photography markets; digital imaging, business plans, and more. Equipment checklists and sample business forms, plus full resource lists for websites, magazines, and books are included. | | | |
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| | Product Details | | Author: | Edward R. Lilley | | Paperback: | 400 pages | | Publisher: | Allworth Press | | Publication Date: | January 06, 2009 | | Language: | English | | ISBN: | 1581156553 | | Product Length: | 8.96 inches | | Product Width: | 5.98 inches | | Product Height: | 0.87 inches | | Product Weight: | 1.25 pounds | | Package Length: | 8.8 inches | | Package Width: | 5.9 inches | | Package Height: | 1.0 inches | | Package Weight: | 1.25 pounds | | Average Customer Rating: |  based on 5 reviews |
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| | Customer Reviews | Average Customer Review: ( 5 customer reviews )
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Most Helpful Customer Reviews
2 of 2 found the following review helpful:
A 'must' for any aspiring professional photographer Sep 18, 2009
By Midwest Book Review
The third updated edition of The Business of Studio Photography is a winner, telling how to start and run a successful photography studio. From basic client identification and marketing to them to organizing a studio and conducting different kinds of photography from weddings to portraits, this is a 'must' for any aspiring professional photographer and for business libraries catering to them.
1 of 1 found the following review helpful:
One of My Favorite Books Sep 21, 2010
By LSchaaf
I love this book, and recommend it to everyone who is starting a photography business, whether home-based, location-only, or studio-based. It has some great advice that sometimes goes against all the photographic marketing gurus, but I think it's much more realistic in pricing and marketing than some of the other stuff out there! My favorite tidbit? Your goal as a new photographer should be shoot your first 100 clients, paid, free, however you do it, that should be your goal for experience! It's so true!
1 of 1 found the following review helpful:
 Must have for any beginner photographer or studio Dec 29, 2009
By Mr. Daniel Kiriro
I read here the recommendations for the early volume and I order this one long before printing date. Turns up that was the best thing I ever did. Am been taking photos now for a life time but its only recentlt I thought of taking it pro and this book has been the one to shown me the way. thank you
Why is this so cheap?> Feb 20, 2012
By Zachary Rackovan
This book is a must have for any new studio wanting to start up. I own aborrowedimage.com and this book helped me build my business. I have now a successful photographer because of this book!
Excellent Book for the Aspiring Photographer Feb 08, 2012
By Gregory E. Kane
Don't look for any pictures in this book, just plenty of solid basic information. However, do be cautious of the pricing the author does in the book as the prices that you set will vary based on location. There is a lot of reading here, but the information is spot on. We have had a studio going this time for 9 years, and almost without fail we were able to use the book to look back and see the little areas where we went off the track. I have been a professional photographer for 43 years and this is the best start-up book out there.
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