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Television Disrupted: The Transition from Network to Networked TV

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Television Disrupted: The Transition from Network to Networked TV

(8 customer reviews)

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2151475374

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What's happening to the business of television? Television Disrupted: The Transition from Network to Networked Television will empower you to make informed business, career and investment choices by giving insights into the technologies, business rules and legal issues that are shaping the future. You'll learn about: Time-shifted and on-demand viewing, mobile video, file sharing, interactive and advanced media, advertising, copyright laws, paradigm shifts, parlor tricks and much, much more.

This book will serve as a baseline to help executives, investors or professionals get a handle on the future of television and the role it plays in evolving media.

Table of Contents
1: The Businesses of Television
2: Disrupting Television Using Existing Network Technologies
3: Internet
4: Existing Wireless Networks
5: Emerging Networks
6: Content, Storytellers, Gatekeepers and Related Skills
7: Networked Value Propositions
8: Media Consumption
9: Digital Rights Management and Copyright Laws
10: The Evolution of Advertising and Audience Measurement
11: Emerging Advertising Technologies
12: Television Disrupted

About the Author
Shelly Palmer, Managing Partner, Advanced Media Ventures Group LLC, is an award-winning inventor, technologist, composer and television producer. He is the host of Media 3.0 with Shelly Palmer, a weekly business news show that can be seen on public television and online at www.media30.com. He invented Enhanced Television (Who Wants to Be a Millionaire, Monday Night Football), the most popular form of interactive television in the United States. Mr. Palmer is 1st Vice President of the National Academy of Television Arts & Sciences, NY. He created and chairs the Advanced Media Technology Emmy Awards which honors excellence in the science and technology of the media business. He is the author of one of the most popular television business news blogs, www.EmmyAdvancedMedia.com and he is a weekly columnist for www.Mediapost.com.

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Product Details

Author:	Shelly Palmer
Paperback:	248 pages
Publisher:	Focal Press
Publication Date:	April 14, 2006
Language:	English
ISBN:	0240808649
Package Length:	8.9 inches
Package Width:	6.1 inches
Package Height:	0.6 inches
Package Weight:	1.0 pounds
Average Customer Rating:	based on 8 reviews

Customer Reviews

Average Customer Review: 5.0

( 8 customer reviews )
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Most Helpful Customer Reviews

2 of 2 found the following review helpful:

TV disrupted is the most intelligent book on current and future TV biz Feb 10, 2007 By E. Mathewson "EM"
Television Disrupted is an excellent book, well written and intelligently describing a wide range of complex topics surrounding traditional TV and internet delivered video. It does a particularly good job in describing the recent changes and potential future directions of the television industry.

Working within the software industry serving traditional television, people have frequently asked me what they can read to build their knowledge of the TV business. Historically, this has been a tough question to answer as there have been a few discrete magazine articles that were interesting, but I was unware of any books that were current, accurate, or made sense about the future of TV. Television Disrupted has solved this dilema by providing a great overview of the historical television industry as well as the massive changes that are pending as the television business takes advantage of the opportunities provided by internet delivered video.

3 of 4 found the following review helpful:

From Network to Networked Aug 12, 2006 By William S. Sobel "bsobel"
Its ironic that after reading Shelly Palmer's "Television Disrupted" I picked up Bill Carter's "Desperate Networks" and saw an incredible parallel.

In "Desperate Networks" Carter tells us what went wrong...In "Television Disrupted" Palmer shows us where (and how) it all started, where it is now and where it's going.

It is a must read:

for students looking to break into an industry that is in constant change

for people just beginning in the industry

and, last but not least, people like me who have been in the industry for a while and and need to keep up to date.

I would recommend it highly!

Television 2.0? Nov 18, 2007 By Laurent Pacalin
In Television Disrupted, Shelly Palmer does a great job at presenting the probable futures of TV. From broadcast to narrowcast, from linear to dynamic and time-shifted,from analog to digital, Shelly explores and tries to anticipate the response of "old media" (networks) to "new media" (networked). How will "IP" and user generated content overcome inertia and established advertising / revenue models? All fascinating questions in a well thought-out framework. In the end and as always consumers will choose and define what is to become a much richer experience known as Television 2.0!

Television Disrupted Feb 19, 2007 By David Saias
This is an excellent overview of all aspects of the television industry and what it is morphing into. I can see this being invaluable to anyone already directly involved in, or on the periphery of this industry.

It is educational as well for those not working in the business, or those looking to invest in the emerging technologies.

Must Read for Media Execs Dec 05, 2006 By HowardTNYC "HowardTNYC"
This book is a must read for those navigating the changing waters of the media industry. It contains a comprehensive industry overview, insightful analysis of current trends, thought-provoking predictions....and, it's an interesting and entertaining read as well.

See all 8 customer reviews on Amazon.com