TV's 30-second challenge: how to create inexpensive cable television advertising that works: a practical guide for those new to the medium.(Advertising): An article from: Bank Marketing

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Citation Details
Title: TV's 30-second challenge: how to create inexpensive cable television advertising that works: a practical guide for those new to the medium.(Advertising)
Author: Walt Albro
Publication: Bank Marketing (Magazine/Journal)
Date: September 1, 2004
Publisher: Bank Marketing Assn.
Volume: 36 Issue: 7 Page: 36(5)

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