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Usually ships in 1 business days | | | | | | Learn the new rules of real estate marketing!
Old rule: Your website is all about you.
New rule: Your website is all about the customer.
Old rule: Online advertising will surpass offline advertising.
New rule: Integrated offline and online advertising wins every time.
Old rule: Delivering leads is the only job for a website.
New rule: The best websites deliver leads and customer service.
These are just some of the new rules of online marketing that you'll find in this helpful, hands-on guide. In the REAL ESTATE RAINMAKER Guide to Online Marketing, Dan Gooder Richard offers new solutions and proven ways to use the Internet to drive your real estate business. Whether you're a novice or a veteran real estate pro, you'll find all the cutting-edge online strategies you need to design and implement your own effective, profitable marketing strategy-with practical guidance on building a unique online brand with web domains, websites, and e-mail marketing strategies. Full of real-world examples and straightforward guidelines, the REAL ESTATE RAINMAKER Guide to Online Marketing will help you generate more leads and more business than you ever thought possible! | | | |
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| | Product Details | | Author: | Dan Gooder Richard | | Hardcover: | 336 pages | | Publisher: | John Wiley & Sons, Inc. | | Publication Date: | March 02, 2004 | | Language: | English | | ISBN: | 0471472239 | | Product Length: | 9.22 inches | | Product Width: | 6.28 inches | | Product Height: | 1.16 inches | | Product Weight: | 1.18 pounds | | Package Length: | 9.1 inches | | Package Width: | 6.2 inches | | Package Height: | 1.3 inches | | Package Weight: | 1.15 pounds | | Average Customer Rating: |  based on 27 reviews |
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| | Customer Reviews | Average Customer Review: ( 27 customer reviews )
Write an online review and share your thoughts with other customers.
Most Helpful Customer Reviews
37 of 37 found the following review helpful:
 Fantastic Apr 27, 2004
By J. Daily
Any agent, new or old, can use this one. I was actually looking for info to help me with my mortgage business - and this one delivered. It is for R.E. agents (actually Realtors), but alot of it could be used for almost any internet business. Teaches you how to make the center of your business your webpage. Without getting into too much detail, this book covers topics such as: Why not to use your name as your domain name, how to use multiple domains, driving traffice to your website, capturing e-leads, follow up, turning leads into customers for life, email marketing, building an email database, using virtual assistants and more. In depth. This is the type of book I have been waiting for (and again, I'm in the mortage business - not a real estate agent!)
20 of 20 found the following review helpful:
This Is A Must-Read! Dec 17, 2004
By Alexandra W. Teller
"Real Estate Web Design - www.sizzlingstudios.com"
This is the best book I've ever read on the subject of online marketing. One section alone, '75 Ways to Promote Your Site', is worth far more than the price of the book. When you factor in all the other practical advice, it's a must-read for any REALTOR® who is serious about making money on the Web.
15 of 15 found the following review helpful:
Wow, e-marketing made easy!!!! Jun 30, 2004
I truly enjoyed this book. It is a simple yet powerful guide to real estate e-marketing that really works. Dan Gooder Richard is in the trenches reporting on real life examples and telling what works and what doesn't. I use this book as a reference and a step-by-step guide. Get the book and get started maximizing your online business.
12 of 13 found the following review helpful:
Not Just for Realtors! Jul 08, 2004
By Jane Rooney
WOW! I am so energized after reading Dan Gooder Richard's book, REAL ESTATE RAINMAKER GUIDE TO ONLINE MARKETING! I'm not in Real Estate but in Retail with a store front as well as a website. I plan to use Richard's book as my bible for online maketing. Just wait. My website will be topnotch!!
12 of 13 found the following review helpful:
Real Estate Online Marketing Made Simple Jul 07, 2004
For once Dan Gooder Richard has boiled the complex world of real estate online marketing down to simple strategies novices and experts alike can put to use. This book is easy to understand and best of all it's practical. I would highly recommend this book to all levels of agents and brokers who would like to boost their online marketing efforts.
See all 27 customer reviews on Amazon.com
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