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Usually ships in 1 business days | | | | | | Industry expert Eddie Coleman reveals the secrets of selling cars online and making millions doing it. Learn sales, marketing and website strategies as developed by the nation's leading e-dealer visionary. | | | |
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| | Product Details | | Author: | Edward Coleman | | Paperback: | 322 pages | | Publisher: | Trafford Publishing | | Publication Date: | July 06, 2006 | | Language: | English | | ISBN: | 1412004306 | | Package Length: | 9.1 inches | | Package Width: | 7.1 inches | | Package Height: | 0.8 inches | | Package Weight: | 1.4 pounds | | Average Customer Rating: | based on 14 reviews |
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| | Customer Reviews | Average Customer Review: ( 14 customer reviews )
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Most Helpful Customer Reviews
8 of 9 found the following review helpful:
Solid Delivery - A Roadmap to Online Car Sales Success Jan 31, 2006
By T. Lavon Lawrence
"T. Lavon Lawrence, Mental Fitness Trainer, Author Neuro-Sculpting!©"
Seperating itself from the common herd of the predictable, the uncreative,and the average, Eddie Coleman's Mastering The Art of Selling Cars Online is a complete manual on how to establish and run an EXTRAORDINARY Internet Department or Business Development Center in the automotive industry. Having established three startup online operations myself, and having researched and integrated hundreds of portions of dozens of the best processes, I am grateful to have had these ideas at my disposal during my third enterprise, which is the most successful one for me to date. This guide has been a lifesaver in helping me with very important processes and actions, providing me with an effective foundation of information for business admin, marketing approaches, goals planning, and decision-making. Eddie Coleman himself is a friendly, personable, down-to-earth true 'Master' of the Art, and has selflessly provided his time and advice to help take this operation from a mere idea to an unstoppable force in the region in less than three months. This Business Development Center, utilizing Eddie Coleman's system, has exploded onto the North Florida scene and has competitors in four states trying to mimic us - I even have customers driving in from Louisiana, Mississippi, Alabama, and Georgia. I guarantee you nobody else is getting those results from their internet department! Great book, great system, great author!
7 of 8 found the following review helpful:
Blah Blah Blah! Oh there's a gem! Thank god it was free. Mar 13, 2005
By LJBradley I received this book as a "freebie" at work. I am a bit of an information junkie so I read quite a bit of stuff. Actually most of the stuff that floats across my desk only gets the first couple sentences read and if my attention is still there I continue. I dont have a lot of time between deals. This book had some good information that was strong enough to keep my attention. I give it 3 stars for that. I actually was able to finish it, the occasional "gem" kept me searching. But overall it was weak and not very rewarding to finish. The useful information could have easily been downsized and put in a fifty page manual. But, if its free, read it. I'm actualy here to buy and leave kudos for another book I read "Cars and People, How to put the two together" is must read for any automotive pro.
2 of 2 found the following review helpful:
New to the business buy it Oct 31, 2006
By David J. Defoe
"david25937"
I've been selling cars online for 4 years now. This book was very basic. If you are new to selling cars online buy this book. If you have done it for a while not worth the money.
4 of 5 found the following review helpful:
Self-Promotion Jul 07, 2005
By Frank Panaro Eddie Coleman completely uses this book to promote his Ad agency. He talks more about advertising than Mastery. One good statistic he uses is his conversion rate. Other than that, if you are not a DP, don't bother.
3 of 4 found the following review helpful:
Good Job Oct 04, 2005
By Patrick Davis Associates
"Patrick W Davis"
Coleman did a good job. My name is Patrick Davis I have written two books on the subject of selling cars. And I read everyone as they hit the market. This book addressed planning, as well as sales communication, and fairly up to date technology for the time it was written in.
See all 14 customer reviews on Amazon.com
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