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Management of a Sales Force

Management of a Sales Force
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Management of a Sales Force

 
SKU:  

2113976

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Management of a Sales Force is the best selling text in the sales management market, with a reputation for blending leading-edge research and student-friendly writing better than any other book. The 12th edition has been thoroughly revised to reflect all the changes that affect the sales manager's role, from the increasing globalization of business to savvier customers who now use the internet to research their purchasing decisions. All chapters have been updated with current company examples that demonstrate how the best sales executives are adapting to these and other new challenges. In addition, the latest sales management research studies and reports are presented in a straightforward, easy-to-read manner, making Management of A Sales Force, 12e, by far the most current sales management textbook on the market.

 
Our Price: $132.00
 
 

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Product Details
Author:Rosann Spiro
Hardcover:608 pages
Publisher:McGraw-Hill/Irwin
Publication Date:January 17, 2007
Language:English
ISBN:007352977X
Package Length:10.1 inches
Package Width:8.2 inches
Package Height:1.1 inches
Package Weight:2.75 pounds
Average Customer Rating: based on 5 reviews

Customer Reviews
Average Customer Review:4.0 ( 5 customer reviews )
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Most Helpful Customer Reviews

2 of 2 found the following review helpful:


5The best book in Sales Management  Oct 04, 2009 By Donald Hsu
I used this book for the MBA course in Sales Management.
Spiro and Rich did a great job. Each of the seventeen chapters provided
a practical topic for this field.

The cases are short, but get right down to the point. Students love
this book too. I would recommend this book to everyone.




5On time great deal  Sep 04, 2011 By Jebb
On time great deal no problems totally completely satisfied with the text book I would buy from them again the future

0 of 3 found the following review helpful:


3management of a sales force  Oct 25, 2009 By Stella M. Dietrich
It was the wrong book - not send incorrectly on your part - we were told the wrong book. As far as Amazon was concerned you did everything great.

0 of 5 found the following review helpful:


4General sales management book  Mar 11, 2001 By Maximilian Muench
The book gives a general but thorough overview over the topics sales managers face in everyday situation. It is easy to read and good to understand.

2 of 9 found the following review helpful:


4Great handbook for any sales management professional!  Aug 26, 1999
Having used this text in the classroom several years, I feel that I really know this book. It is a great reference for your professional marketing library.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
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