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Product Details
Author:
Joseph Fiedler
Publisher:
Executive Books
Publication Date:
1993-01
Language:
English
ISBN:
0937539201
Product Length:
9.27 inches
Product Width:
6.22 inches
Product Height:
0.51 inches
Product Weight:
0.65 pounds
Package Length:
8.8 inches
Package Width:
6.4 inches
Package Height:
0.6 inches
Package Weight:
0.65 pounds
Average Customer Rating:
based on 1 reviews
Customer Reviews
Average Customer Review: ( 1 customer reviews )
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Most Helpful Customer Reviews
1 of 1 found the following review helpful:
Good book for a novice Jan 20, 2008
By J. Pelagides
"Web Developer"
Here's a simple book that will get you started learning about the Radio Advertising industry. It will only take you a week to read and the information is straightforward and easy to understand. I'm a radio advertising sales executive, and I found that this was a suitable book to get you familiar with all the basics. But after reading this one, you'll definitely want to order the other radio advertising books available here on Amazon. I've started reading the book 'Radio advertising doesn't work, says who?' and it's definitely a better book to read.
based on 1 reviews
