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Best Sellers | | Home Go for No! Yes is the Destination, No is How You Get There | |
|  | |  | | | Go for No! Yes is the Destination, No is How You Get There | | | | | SKU:
G0966398130I4N00 | | In Stock | | Availability:
Usually ships in 1 business days | | | | | | In a world inundated with sales books on getting to yes, this book recommends just the opposite, focusing on how increasing your failure rate can greatly accelerate your movement toward ultimate success. Go for No! chronicles four days in the life of fictional character Eric Bratton, a call reluctant copier salesman who wakes up one morning to find himself in a strange house with no idea of how he got there. But this house doesn t belong to just anyone! It belongs to him... a wildly successful, ten years in the future version of the person he could become if he learns to overcome his self-limiting beliefs and overcome his fear of failure. Through the dialogue of the two main characters the authors have fashioned an entertaining story to present the key concepts essential to sales success. Readers learn... ...What it takes to outperform 92% of the world s salespeople ...That failing and failure are two very different things ... Why it s important to celebrate success and failure ... How to get past failures quickly and move on ...That the most empowering word in the world is not yes... it s NO! Written to be intentionally short and to the point, Go for No! is a quick, fun read with valuable lessons that can change the way you think, sell, and live! | | | |
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| | Product Details | | Author: | Richard Fenton | | Paperback: | 80 pages | | Publisher: | Courage Crafters | | Publication Date: | April 04, 2007 | | Language: | English | | ISBN: | 0966398130 | | Package Length: | 8.5 inches | | Package Width: | 5.4 inches | | Package Height: | 0.2 inches | | Package Weight: | 0.15 pounds | | Average Customer Rating: |  based on 96 reviews |
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| | Customer Reviews | Average Customer Review: ( 96 customer reviews )
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Most Helpful Customer Reviews
35 of 37 found the following review helpful:
Go for the gold in all facets of life, reading this book will help you! Nov 08, 2009
By Christina M. Pegram
If the world was my way, every person would read this book. I am 52, a Mom, Executive, a volunteer, teacher, an athlete, and this book makes you truly FEEL the possibilities in every avenue of your life. You will not feel the same about your own potential after reading this,and the world will seem a bit brighter, no matter how
positive a perspective you have. Go for it, read the book, you won't be sorry. For
the record I am extremely busy and have read 100s of books and this is the FIRST review
I have ever bothered to write.
21 of 22 found the following review helpful:
It's not just going to change the way you sell. It will change the way you live. Sep 30, 2009
By Joe M. Turner
"America's Corporate Conjuror"
If you're in any kind of sales-related occupation, you've dealt with rejection. The cold call hangups, the string-you-along time parasite who ditches you at the end... all the "bad stuff" you put up with in sales. We all know we're not supposed to take it personally, but the truth is that - on varying levels - we do. We get tougher skin and learn to let it roll off... but we still think of it as something to be endured. Why? Because we've been conditioned to believe that "No" is painful, embarrassing, and to be avoided if at all possible.
Get ready to look at the world differently. Richard Fenton and Andrea Waltz have produced a paradigm-changing book that is going to give you a whole new perspective on the sales process. By giving you a new way to look at non-affirmative and non-buying responses, they have freed you to talk to more people more effectively and more successfully. Losing the fear of "No" is a fast track to improved performance.
The book couldn't be easier to read and digest. This message is delivered in story form, an intriguing and familiar structure that has worked in plenty of previous business books. Our brains are wired to process information in story form, and this story is simply told (and affordably priced) for maximum impact.
By the way - this isn't just another self-talk book. With Go for No! Fenton and Waltz have turned on a light in the formerly dark, scary room of "No!" It turns out that the room is actually full of useful tools for your career and your life. "No" is a success word!
Say "Yes" to Go for No!
21 of 24 found the following review helpful:
Amazing Book! Feb 09, 2008
By Michael D. Murphy
This is the book that we all wished we would have had 25 years ago (well, at least if you're near my age :). A most amazing book! Master this book and you'll master 'winning in life'. Success, wealth and achievement will virtually track you down and force themselves into your life. This book is not a book that is 'recommended'; this book is required reading for anyone wanting to pursue and live their dreams. Get it into your hands as fast as you can. You'll wonder how you've survived this long without it.
Michael Murphy
Powerful Attitudes
12 of 13 found the following review helpful:
awesome Aug 23, 2007
By T. Santy
This is a great book that explains a simple yet counterintuitive way of thinking about sales or anything in life. This is a great read for a person of any age.
6 of 6 found the following review helpful:
Motivation Cynic Loves This Motivational Book Sep 07, 2010
By Jeanette Nyden
Having attended a lot of conferences and heard many motivational speakers, I was dubious when I received a copy of this little book, especially when I learned it was a fable. I loved this book. I found the story engaging enough to get past the fable to really absorb the message. I've always hated no, and waited for opportunity to knock. I did not realize that I needed the "wantingness" to hear no to get opportunity to open the door. I found the Five Failure Levels chart really helpful. In order to get to the "wantingness" Fenton and Waltz suggest getting sufficiently accustomed to hearing no that you can move on to the next conversation with ease and enough curiosity to make necessary changes to get to yes. I highly recommend this book, even for motivational cynics like myself.
See all 96 customer reviews on Amazon.com
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