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Best Sellers | | Home Advertising: Principles and Practice (7th Edition) | |
|  | |  | | | Advertising: Principles and Practice (7th Edition) | | | | | SKU:
ACAMP_book_new_0131465600 | | In Stock | | Availability:
Usually ships in 1-2 business days | | Only 1 left in stock, order soon! | | | | | | For Introductory courses in Advertising, offered in Marketing, Journalism and Communication departments. Advertising: Principles And Practice, 7e is the only advertising textbook that emphasizes measuring advertising effectiveness. | | | |
List Price:
| $177.33 | |
Our Price:
| $20.68 | |
You Save:
| $156.65 (88%)
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| | Product Details | | Author: | William D. Wells | | Hardcover: | 624 pages | | Publisher: | Prentice Hall | | Publication Date: | May 29, 2005 | | Language: | English | | ISBN: | 0131465600 | | Product Width: | 216.0 centimeters | | Product Height: | 276.0 centimeters | | Product Weight: | 3.4 pounds | | Package Length: | 11.4 inches | | Package Width: | 8.8 inches | | Package Height: | 1.2 inches | | Package Weight: | 3.35 pounds | | Average Customer Rating: |  based on 8 reviews |
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| | Customer Reviews | Average Customer Review: ( 8 customer reviews )
Write an online review and share your thoughts with other customers.
Most Helpful Customer Reviews
 Great Job! Oct 08, 2011
By KG
The book arrived rather promptly within just a few days and was in great condition. Thank you so much for an easy transaction!
0 of 1 found the following review helpful:
Just as Described Aug 20, 2011
By Nick
I bought this book and another and it only cost me $15 after shipping! It was very useful with a full index in the back and the hard cover was nice too.
4 of 8 found the following review helpful:
excellent product!! thanks to the seller!! Mar 03, 2010
By Nylah Kourieh
"Nylah Kourieh"
I needed the 8th edition of this book for a class, but it was 150 dollars!! So I came on Amazon and found the 7th edition for 8 dollars...amazing! Its the same exact thing..basically word-for-word. I just got an A on my test too. I would highly recommend this book if you're taking an advertising class!
1 of 5 found the following review helpful:
Great Purchase Sep 29, 2008
By Lyndsey Marciano
"Lyndze"
This book was great. It came in really good shape and I received it within days of my order!
1 of 5 found the following review helpful:
Great Bookd Sep 29, 2008
By Hannah A. Borg
"bodyhost"
Book was exactly what i ordered. Arrived promtly with no issues at all. Would by from this buyer again.
See all 8 customer reviews on Amazon.com
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