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Usually ships in 1 business days | | | | | | More than 450 American ad characters, industry icons, and product personalities hailing from the 1950s, '60s, and '70s pack the pages of this vibrant, vintage collection.
The postwar economic boom launched a generation of charming, cheeky, and relentlessly cheerful critters and characters that found their way into our homes--and our hearts--in print, on television, and on packaging. Some took detours that reflected the times (Elsie the Cow was sent into outer space in 1958). Some were fashion victims who survived (remember hippy Hush Puppies, circa 1969?). And some are no longer with us (the Frito Bandito was finally brought to justice in 1971). These endearingly offbeat characters are as fresh and entertaining today as they were creatively inspired in decades past. | | | |
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| | Product Details | | Author: | Warren Dotz | | Paperback: | 176 pages | | Publisher: | Ten Speed Press | | Publication Date: | April 21, 2009 | | Language: | English | | ISBN: | 1580089844 | | Product Length: | 7.16 inches | | Product Width: | 0.52 inches | | Product Height: | 8.77 inches | | Product Weight: | 1.13 pounds | | Package Length: | 8.6 inches | | Package Width: | 7.1 inches | | Package Height: | 0.7 inches | | Package Weight: | 1.05 pounds | | Average Customer Rating: |  based on 9 reviews |
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| | Customer Reviews | Average Customer Review: ( 9 customer reviews )
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Most Helpful Customer Reviews
7 of 7 found the following review helpful:
 Characters of commerce Jun 14, 2009
By Robin Benson
A fine selection of ad characters from Warren Dotz, who seems to have cornered this particular icon market. The book continues the theme of his two previous titles but this time most of the characters (and there are more than five hundred) are shown as they appeared in their original setting, so the pages show ads, labels, packaging and more.
The sixty-two categories are arranged alphabetically with a light-hearted appeal, for instance: Flower power; Happy hour; Not-so-super heroes and a spread with a nice touch: Nasties, featuring four bad guys: Mr Coffee Nerves (Postum) Gumout (fuel additives) 24-hour Bug (Pepto Bismol) and Skimpy Wiring (Kennecott Copper). The editorial really doesn't need much text so each listing has a few generalized words but it's kept to a minimum because the artwork provides the interest here. Having said that I thought the design was rather too flamboyant with colored background shapes and a few spreads that have tone graphics added behind the character graphics. for me these ad characters were interesting enough visually to not really need any extra eye candy. I much preferred the straightforward look of the earlier 'Meet Mr Product' book, to me 'Ad boy' is really son of 'Mr Product'.
Fans of Americana and popular culture will find this a useful addition to their collection and if you like this sort of material check out What a Character!: 20th Century American Advertising Icons by Dotz. This really is a book of ad characters with a difference because it featured actual advertising figurines rather than just two dimensional artwork. Though its not the only title to cover the subject I think it is clearly the best and like Meet Mr. Product: The Art of the Advertising Character it looks a treat, too.
***SEE SOME INSIDE PAGES by clicking 'customer images' under the cover.
4 of 4 found the following review helpful:
My Childhood Recaptured Jun 16, 2009
By Dina L. Petringa
"dinalily"
Husain's Ad Boy took me by surprise. What could easily have been merely a mish-mash of photos was instead a beautifully designed, homage to those great old products and advertisements that shaped my childhood and made me the person I am today -- a lover of pop culture and art, a ravenous consumer of all things 'old'. This book is a MUST for anyone who has an appreciation of American culture as seen through advertising.
2 of 2 found the following review helpful:
Atta Boy for Ad Boy! Jun 16, 2009
By Chester Harding
"Chester"
Dotz and Husain have teamed up to create another stellar tribute to the icons of yesteryear. The engaging design captures the essence of the decade for each advertisement through an ebullient palate of color and graphic elements. The text is equally as effective as it draws the reader into the cultural and social milieu of the day. The book is a perfect compliment to the winsome Meet Mr. Product published in 2003.
1 of 2 found the following review helpful:
LOVE this book! Jul 07, 2009
By Richard J. Goldschmidt
"Rick Goldschmidt"
A REAL treat for anyone that loves GREAT art and design! This is the way advertising should still be done BUT no one has a clue these days...we are living in the STAR WARS generation and it is NOT good.
0 of 1 found the following review helpful:
AD BOY Jan 27, 2011
By Cereal Premium Man
Great book with fantastic images of vintage advertising... Really brings back some great memories. Great Bargain for the Price Paid.
See all 9 customer reviews on Amazon.com
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